Business Basics

Connecting your business to your target market

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  Alphonse Tan
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  September 22, 2023
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  3 mins read
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  634 Views

Connecting your business to your target market in the simplest and most effective way is crucial for success in today's competitive landscape. By utilizing various...

Branding

Establishing a Brand Strategy

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  Alphonse Tan
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  September 16, 2023
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  3 mins read
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  548 Views

Establishing a Brand Strategy is to develop a brand strategy that is creative, systematic, appeals to customers' emotions and reason, and reflects deeply on your...

Business Basics

Factotum - Wearing different hats

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  Alphonse Tan
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  September 15, 2023
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  2 mins read
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  555 Views

Wearing different hats or Factotum in management is a multifaceted skill that demands adaptability, versatility, and a keen understanding of the various roles and responsibilities...

Business Basics

Sales Channel Strategy

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  Alphonse Tan
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  September 8, 2023
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  3 mins read
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  658 Views

Dealerships and Distributorships vs. Online Sales Channels: Selling products through online platforms like Lazada and Shopee while simultaneously offering the same products to dealers and...

Customers

Managing Negative Customer Reviews

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  Alphonse Tan
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  September 1, 2023
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  2 mins read
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  509 Views

Addressing negative customer reviews is a vital aspect of maintaining a positive online reputation. Managing these negative customer reviews promptly and effectively not only demonstrates excellent...

Business Basics

The Synergy of Brand and Product Managers

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  Alphonse Tan
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  August 25, 2023
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  3 mins read
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  520 Views

Synergy of Brand and Product Managers in Small Companies: Role with Marketing and Sales In a small company, the synergy of brand and product managers...

Business Ideas

Ghost Kitchens

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  Alphonse Tan
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  August 18, 2023
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  3 mins read
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  813 Views

Ghost Kitchens in the Philippines: A Growing Trend Ghost kitchens, also known as virtual kitchens or dark kitchens, are commercial kitchens that only prepare food...

Business Basics

Questions to Ask Your Franchise Consultant

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  Alphonse Tan
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  August 11, 2023
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  2 mins read
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  526 Views

As you embark on your journey to franchise ownership, it's crucial to gather all the necessary information. Your franchise consultant is a valuable resource, and...

Business Basics

Key Qualities for Success

• 
  Alphonse Tan
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  August 4, 2023
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  3 mins read
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  538 Views

Key Qualities for Success in Today's Work Environment In today's dynamic work environment, teams that possess the ability to run themselves efficiently are highly valuable...

Business Basics

Employee Compensation Packages

• 
  Alphonse Tan
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  July 28, 2023
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  8 mins read
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  811 Views

Your company may be significantly impacted by the types of compensation packages you provide your staff. Find out which is appropriate for your team. Employee...